OUR FULL STACK APPROACH

From product design and production to global fulfillment, tour logistics, retail integration, and marketing — we execute every piece in-house, so your brand always stays in sync and ahead of the curve.

Diagram showing the organization chart of ARMADA, with a central circle containing the ARMADA logo and name, connected to various departments and teams including Operations, Maintenance, Logistics, Research and Development, and Administrative Support.
Three upward pointing arrows above the words 'brand services' in white text on a black background.
Graphic with the word 'production' above two gear icons connected by a curved line
Illustration of a tour bus with the text 'tours & live events' underneath.
Black and white logo with three arrows pointing to the right above the word 'fulfillment'.
Icon of a brown shopping cart inside a mobile device outline.
E-commerce website displaying various T-shirts with colorful, playful designs related to Beach Bunny, on a computer monitor and a mobile phone screen.

ECOMMERCE

Fundamentally Crafted

Our stores are developed with industry leading technology and marketing tools to deliver an exceptional fan experience and provide incredible insight into your online business. Through the power of Shopify paired with our expert teams, we harness endless expansion across various channels to unlock growth opportunities.

Highlights

  • Dedicated Account Manager to ensure a seamless experience from initial designs to launch and everything in between.

  • Integrated app stack with access to 3rd party sales channels and a variety of shipping options for domestic and international fans.

  • Client access to analytics and base level marketing support.

View of a crowded concert crowd, black and white photo with a yellowish tint at the bottom.

TOUR MERCHANDISE & LIVE EXPERIENCES

STRATEGIC PARTNERSHIP

Seamlessly deliver your merchandise experience at each stop on the tour with our seasoned team. From product development to targeted restocks, we offer ongoing support and execution to ensure a successful program.

highlights

  • Product development & creative services available for all clients.

  • Sales forecasting support and priority manufacturing to ensure key dates are met.

  • On-site venue coordination, vending, and timely settlements.

Man with a beard and tattoos wearing a black, gray, and tan plaid shirt against a dark background.

RETAIL & LICENSING

ESSENTIAL EXPOSURE

Leverage our network of direct retail relationships within the worldwide market to lock in staple placements and embark on unique licensing opportunities to reach die hard fans and capture new followers.

HIGHLIGHTS

  • Fresh approach to commercial merchandising and collaborations.

  • Swift team that isn’t afraid to jump on a new idea.

  • Direct relationships with key retailers like Hot Topic, Spencers and Urban Outfitters.

A collection of colorful vinyl records with various designs, some featuring abstract patterns, flowers, and album labels.

LABEL SERVICES

STREET DATE SAVVY

Reporting deadlines are no joke and neither is our track record of street week shipments; we’ve got thousands under our belt. Know that your quarterly release calendar has white glove service with our tried and trusted label team.

HIGHLIGHTS

  • All encompassing support from essential in house teams including fulfillment, wholesale, storage, and customer service.

  • Bandcamp and other third party seller center integrations available.

  • Soundscan reporting in the US & Canada through Single Music.

Person sitting on a bench wearing a yellow graphic T-shirt featuring a ram skull and various artwork.

CREATIVE & DESIGN

CUSTOM LOOK

Leverage our creative teams and internal designers to execute your vision and develop products that speak to your style and are proven to convert across the many facets of your merchandise business.

Highlights

  • Unique vectors designs and hand illustrations made for a variety of decoration methods.

  • High-quality, bespoke artwork that perfectly align with a brand’s specific needs.

  • Multi-discipline creative team.

A person smoothing a sheet of blue glass with a scraping tool in a workshop.

PRODUCTION

INTERNALLY CONTROLLED

Maintain the consistency of your evergreen products with an in-house production facility and unlock a variety of international vendors to offer exciting product lines ranging from must have items to one of a kind custom goods.

highlights

  • Extensive decoration and finishing abilities including screen printing, embroidery, custom sewn embellishments, and retail finishing capabilities.

  • Relationships with domestic and international vendors for custom goods, essential accessories and unique items.

  • Extensive network with blank vendors with access to basic and elevated options.

Various merchandise and promotional graphics for music and clothing brands, including hats, T-shirts, vinyl records, and social media posts, with some featuring the band Knuckle Puck and other music-related content.

MARKETING

INNOVATIVE SOLUTIONS

Unlock the potential of your merchandise sales through elevated marketing services curated for your business. Your brand has endless possibilities, so why not enlist a team that specializes in your exact goal - selling merch.

Highlights

  • A full suite of automated email and SMS messaging through platforms like Klaviyo, Postscript and Shopify email as well as access to groundbreaking marketing avenues like Swapt.

  • Email and ad retargeting programs through platforms like Meta and Google.

  • Custom promotional assets for use across all social channels.

View of a warehouse aisle filled with shelves stocked with cardboard boxes.

FULFILLMENT & LOGISTICS

CAREFULLY MANAGED

Know that your product is handled with care all under one climate controlled roof. Harness the power of our own fulfillment and customer service teams along with elevated services like custom packaging as well as extensive expedited and worldwide shipping options.

HIGHLIGHTS

  • Shipping to 190 countries and over 500K orders shipped with accuracy.

  • 65,000 sq’ facility based in Methuen, MA.

  • Kitting & assembly services available.